A Steep Learning Curve…
Starting anywhere new is always a
scary thought, but I can confidently say that joining Feelingpeaky
for a 3 month account management internship has been the best decision I have
made career-wise so far! Having been here for about 2 months now, I have truly
experienced ‘agency life’ (not being asked to get teas and coffees but actual
work!) and been through a steep learning process, gaining the practical
knowledge required after graduation. I have recently completed an MSc in
Marketing at Oxford Brookes University and then made the move
down from Cheshire to London to join the exciting city life!
As Feelingpeaky is a small
agency, I have been given a high amount of responsibility right from the
beginning, which although has been tough- I know it has been worthwhile.
Everyone has provided me with ample knowledge, advice and training to be able
to take on some of my own smaller client projects alongside working on some of the
larger projects such as Longleat Safari & Adventure Park. This experience
has challenged my organisational skills and creativity - from copywriting and
ensuring there is enough call to action included; to ensuring the design work
is how the client has requested. In today’s digital-orientated society, it is
now more important than ever to ensure your target audience is visually
engaged, yet sustaining the brand image at its core. This is one aspect which I
believe Feelingpeaky excels in, as they understand what the client wants, who
their audience is and how to get the results required.
One of my best parts about the
internship has been getting to know everyone in the office better; through
going out for after work drinks to trying to feed them jam doughnuts at lunch
time (I think I was a bad influence!) I have also loved the variety of projects
that I have been able to work on. This has stemmed across a wide array of
fields from email marketing, PPC, SEO, website management to social media.
Developing all these new skills has been tough but rewarding, and I know I will
come away from this internship with a new insight into where I want to head
next…. The important part is that I am on the marketing ladder now, which is
often the hardest step!
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